Free cookie audits in major demand

The number of free cookie audit reports we are running this week has tripled since last week.
May 26th in the UK was a deadline/go forward cookie audit date set by the ICO in the UK and it seems UK website operators are taking notice and actively searching for free cookie audit services.

In addition to our free cookie audit services for smaller website operators, we have also activated 55 larger media brands who are taking advantage of our enterprise auditing services, which cover multiple domains, thousands of pages and provide a complete web based privacy dashboard.

If you would like a free cookie audit for your website, we can help.

If you would like to join our growing list of global media brands using Tagcert to perform automated tag and cookie audits, please contact us.

Tagcert now the easiest way to perform a cookie audit

We have announced a major upgrade to our tracking tag and cookie auditing service. Sign up, pay online and perform an instant audit on your website. See below for the full release and details...


Kontexto Makes Major Enhancement to its Online Privacy Service

Company enhances its Tagcert™ online privacy service to offer instant tracking tag and cookie audits for companies impacted by the EU Cookie Directive.

London, UK (PRWEB UK) 24 March 2012
Kontexto, a high growth leader in real time data collection and analysis for media organizations, today announced that it has made a major enhancement to its Tagcert™ online privacy service in order to offer the worlds first instant tracking tag and cookie auditing service delivered as a web service and paid for online.

Tagcert™ was launched in September 2011 as an online privacy solution to help businesses accelerate their readiness to comply with the "EU Cookie Directive." The directive requires any website in the European Union to obtain prior informed consent before they can store or access information on a consumer's computer via technologies such as browser cookies. The United Kingdom has declared May 25, 2012 as the deadline for companies to begin complying with the law, and the rest of the European Union is expected to follow suit thereafter.

The necessary first step towards compliance for businesses operating in the EU is to perform a tracking tag and cookie audit on their websites. Tagcert™ makes this process instant, reliable and easy for businesses of all sizes.

Using a proprietary cloud based web crawling platform, Tagcert™ identifies the precise tracking tags and cookies in use on every single web page for any website domain. The resulting information is analyzed in real time against a known list of over 900 global tag vendors who use cookies as a main way to capture website visitor activity. Summary web dashboards and email reports are accessible to all senior level decision makers who need the most current online privacy data about their websites.

“Tagcert™ has been growing month on month due in large part to the fact that businesses can perform one time tracking tag and cookie audits instantly,” said Tom St.John, CEO of Kontexto. “Businesses can sign up, enter their website address, hit a button and Tagcert™ takes care of the rest. No software downloads, no lengthy sales process and most importantly no massive IT spend.”

Tagcert™ offers pricing tiers for single site audits and multi-site audits.

Pricing and Sign-up

For additional information, contact Tagcert™ at cookies@tagcert.com or 1-866-390-5446 (ext. 710)

Live Cookie Audit - Watch Now!

Watch a live cookie audit of The Daily Telegraph.



Sign up for your free Tagcert cookie audit

Cookie law events sold out

Two events happening this week in London, UK surrounding UK cookie laws and UK cookie compliance.

The "sold out" status for both events is a good indication that UK businesses are starting to seek out the latest information on how to work cookie compliance into their digital strategies come May 26, 2012 and beyond.


The New Data Protection Directive & Cookie Compliance

According to the event website:

The New Data Protection Directive & Cookie Compliance" breakfast briefing, hosted by Simon Morrissey, with guest speaker Meriel Lenfestey.

Meriel is a partner at Foolproof, Europe’s largest User Experience Company. After working at Microsoft and the BBC, and then as the founder of Flow Interactive, Meriel has been at the forefront of user experience design for nearly 20 years, designing great customer experiences around technical, legal, commercial and content challenges. She has recently been working with several National and Global brands on responding to the EU cookies Directive.

The breakfast briefing will cover:

- The New Data Protection Directive and what it means for your business
- Cookies - Planning for compliance


PA Cookie Law Update Breakfast Seminar 2012

According to the event website:

Further to its seminar in June 2011, the IPA is hosting a free update breakfast seminar on the Regulations and new ICO guidance on 22nd February .

Dave Evans, Group Manager, Business & Industry, Information Commissioner's Office , will address IPA members to explain:

- the ICO’s new Guidance on the Regulations,
- what IPA members can do to try and ensure that they and their clients are compliant.

Will Blomefield, Regulatory Affairs Manager, Advertising Association , will update IPA members about the self-regulatory initiatives for Online Behavioural Advertising that are being developed by industry. Will has been heavily involved at both European and UK levels in the pan-industry steering group that developed the Best Practice Recommendation on OBA and is leading the process of implementing the self-regulatory initiative for OBA into the ASA system.

After the address, Dave Evans, Will Blomefield, Richard Lindsay (IPA Legal Director) and Nigel Gwilliam (IPA Digital Consultant) will offer the audience the opportunity to ask questions.


There are still spaces available for this upcoming event in London in March...

Data Protection European Framework

According to the event website:

The European Commission will shortly publish its proposals for a Regulation which will significantly alter European data protection law. A revised European data protection law will have implications for any organisation that handles information about individuals, be this information about clients, customers members of the public, employees or business contacts. Changes to the law are likely to include stronger rights for individuals and penalties for non-compliance based on a percentage of global turnover.

Taylor Wessing will run a breakfast seminar on 28 March 2012 covering:

- the key changes proposed to European data protection law
- the implications
- how businesses can make their voice heard during the consultation process
- what happens next.


We hope to see you at one or all of these London events.

In the meantime, if you have not already done so:

Receive your free cookie audit from Tagcert

Free cookie audit for any website

It's finally here... a free cookie auditing service for website operators impacted by current UK cookie laws and EU cookie laws.

All you need to do is provide your email address and website domain and Tagcert will provide a real time cookie audit and tracking tag audit within 60 minutes.

SIGN UP HERE FOR YOUR FREE COOKIE AUDIT





Why do I need a free cookie audit?

A free cookie audit is the first step you should take towards UK cookie compliance and EU cookie compliance.
If you operate a website in the UK or in the EU, you are required to identify all the first party cookies and third party cookies in use on your website. The best first step towards doing this is to perform a free cookie audit using Tagcert's automated cookie auditing service.


Why should I use Tagcert for my free cookie audit?

Tagcert is the only web service on the market that will perform a free cookie audit on your website without requiring you to download software or invest in expensive in house solutions. In addition to the free cookie audit information we will send you, there is also a detailed overview of all of the third party tags in use on your website and detailed information about the vendors supplying those tags. No other free cookie audit service provides this enhanced information for your legal, marketing and technology teams.


Can I perform as many free cookie audits as I want?

We will provide one free cookie audit for any website domain you choose. If you would like to perform several cookie audits across many websites, then it sounds like you may be interested in one of our professional tag and cookie auditing packages.

SIGN UP HERE FOR YOUR FREE COOKIE AUDIT

Kontexto Secures $1.4 million Growth Investment

We are pleased to announce that Kontexto, owner of publishflow.com, has secured a $1.4 million investment from Akoranga AG.

Details are available in the press release below:



Kontexto Secures Series A Growth Investment

Investment to Accelerate Sales and Product Development of Company’s Real Time Data Collection and Analysis Platform

London,UK (PRWEB UK) 15 January 2012

Kontexto Inc., a high growth leader in real time data collection and analysis for media organizations, today announced that it has secured $1.4 million in funding from Akoranga AG. Akoranga is a swiss based private investment firm. This investment will primarily be used to grow Kontexto’s sales and product development activities.

Kontexto provides media companies with a complete set of real time data collection and analysis services that help to extract business value from massive amounts of online audience, competitor and social sharing data. Broadcasters, newspapers, content agencies, portals and B2B publishers are all working with Kontexto’s platform to facilitate their ongoing real time data collection and analysis needs including copyright audits, audience analysis, revenue performance monitoring, social sharing trending and competitor intelligence.

“We reviewed many companies across Europe and North America who are trying to help media organizations create value from online data analysis. Kontexto in our estimation has the most flexible data collection capabilities and when they say real time data analysis they mean it,” said Jenifer Osterwalder of Akoranga. “Our strategy is to find great teams with big visions and early customer adoption of their services, Kontexto fits this and we are pleased to welcome them into our investment portfolio.”

“We have spent the past two years strategically building our customer base with the largest media brands in the world,” said Tom St.John CEO and co-founder of Kontexto. “Now is the time to accelerate our sales and product development activities in North America and Europe. Akoranga is the right investment partner to help us with this next growth phase and we are excited to be working with them.”

With the new funding, Kontexto will be hiring a new VP of Global Sales to help build and manage the sales activities of the Kontexto real time data collection and analysis platform. Additional investment will be made in expanding the platform capabilities to handle real time data analysis across all social media services including Twitter, Facebook, Linkedin, Google Plus and Foursquare.

Link to release

Introducing Tagcert... replacing monitr

Whether you agree or disagree with the EU cookie law and the UK cookie law, the fact is you need to perform a cookie audit and begin to take steps towards legal compliance.

Our hope is that we can make the process of performing a tracking tag and cookie audit as pain free as possible and as cost effective as possible.

But, beyond just the first step of performing a cookie audit on your website, our hope is to also grow into providing website operators with compliance tracking solutions so you can eventually become "certified" in how you handle cookies and report on how they are used.

With that in mind, what started out as monitr.com three months ago has now been rebranded as Tagcert.

It means just what it says, we want you to be "tagcertified" and aware of every third party tag and cookie in use on your website.

We feel the name is memorable and captures exactly what we hope to help you do as the May 2012 deadline for cookie compliance approaches in the UK.

Same vision. Same people. Same commitment to helping you deal with the EU and UK cookie laws.